I don't understand the marketing here. The new 2x Concentrated Gain is on the shelves, and the company says it takes half as much detergent to do a load of laundry. But the new bottle is half the size of the old one, the number of loads per bottle is the same, and the price is the same. So, it all evens out. What's the big deal?
Anyone? What am I missing?
Wednesday, December 5, 2007
How is This Better?
Posted by Stephanie at 9:49 PM
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3 comments:
It uses less packaging, which is less stressful on the environment.
Ahhh, well maybe that should be their selling point, not the fact that you use less liquid. That's dumb.
Love the expose! It's very "Fox 6 on Your Side!"
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